Honey Scotch Cakes is a multi-purpose hall combining a bakery, a pastry shop, and a restaurant, and they assigned me the design of their new visual identity in order to obtain a fresh look & feel. While keeping the concept of the factory, we chose an abstract path in order to create a creative logo. This allowed me more freedom and flexibility on its uses. Alongside this, I selected a stylish color palette that enhances the formation of an easily discernible identity.